John Bradley Ultimate Poker Coaching MTT Coach Chip border frame
Rate: $120 / hour

John Bradley a.k.a. WhatA298

  • 15+ Year Poker Professional with a Wide Variety of Experience
  • Consistent Long-term Winner with Over $1,000,000 in Online Profits
  • Over $4,000,000 in Online Tournament Cashes Since Transitioning from Cash Games in 2016
  • Population Analysis and Psychological Specialist


  • I’ve played over 10 million hands online
  • I’ve played over 25k MTTs online at $85 ABI
  • My biggest online scores are $117K (1st GGMasters HR) and $99k (2nd in Sunday Million).
  • Over 1,000 hours of coaching experience.

Аlongside a variety of other $50K+ scores, I have made a steady and consistent living from 6-max cash games and MTTs, across many sites over 15 years, regularly playing in cash games up to $1KNL and MTTs up to $10K, but also having a great deal of experience grinding lower stakes when needed.

I’ve put in volume on many different sites both regulated and unregulated and I have a keen knowledge of the industry as a whole and how to traverse it to achieve the goals you seek. I have a deep understanding of how populations tend to play, the psychological reasons why and what we can do to exploit these tendencies.

I am adept in the mental game of poker, bankroll management and the meta-skills required to make poker a solid long-term career or side income. As a family man I also know how best to balance poker with other aspects of life.

Have a look at my Pocket Fives profile. Also, check some of my MTT results below:

My Sharskscope Profit numbers from Pokerstars

My Journey:

I started playing poker in 2007 and through the training site Cardrunners and some 1-to-1 coaching I quickly built a bankroll and a living for myself playing 6-max cash games. I was at the time a law student and when it became time to start training as a solicitor I decided to instead go all-in on poker and see if I could make it.

I continued to improve through many other training sites and my own ‘lab work’ with any training program I could get my hands on. As the games got harder I got better and poker was now supporting me in travelling the world and starting a family.

The games continued to get harder and I continued to grow through the regular channels but now also with the help of an NLP solution-focused trainer who helped me discover my mental blocks and showed me the importance of psychology in poker. I had many upswings and many downswings and each time I learned something about myself, my game and the game as a whole.

I gained a deeper understanding of variance, the mindset of all the different player types and how to achieve a sustainable long-term income from poker. All the while honing the craft of decision-making which is essentially what poker boils down to.

I pride myself on the fact that I was able to maintain a consistent salary while the poker industry declined and most pros fell by the wayside. This taught me a great deal about myself and although it’s great that poker is now having a resurgence, I know that I’ll be able to survive and thrive no matter the landscape and this is a skill I hope to teach you.

I believe we should ‘reach for the stars’ but also that we should make sure we are always on solid ground. I’ve learnt that bankroll management is an art as well as a science and that we can do anything we set our minds to.

Eventually, I started to branch out into other forms of poker and settled primarily in the realm of tournament poker which is now my main game. Tournament poker helped me grow further as there are far more variables than in cash poker and there is more longevity in it compared to cash games. I still play both but where possible I like to engage with the tournament world.

I have more recently realised that what I’ve learnt on my journey can be of massive benefit to others and I feel that success is best when shared and therefore I have been focusing some attention on giving back. I started coaching and have found that I have a natural aptitude for it.

I inherently care about people and want the best for them, am a great listener and am able to get to the heart of an issue so we can get you where you want to be as efficiently as possible.


I have found a great deal of enjoyment in helping others follow their poker dreams and succeed and have a great desire to support you in any way that I can – your goals will become my goals.

My coaching experience has taught me that everybody needs something different and it is my job to find out what you need the most and how to get it to you as efficiently as possible.

Our first session will involve an assessment of your current poker situation and your ambitions. I will advise regarding:

  • bankroll management;
  • which poker content to consume;
  • which sites to play on


  • how to use your time effectively.

We will then make a plan of action and I will share with you all the relevant material to help you in between our sessions. Future meetings will include:

  • Database and hand history analysis using Holdem Manager and GTO Wizard;
  • Population analysis using Holdem Manager;
  • Strategy formation using Flopzilla and Charts from my own collection;
  • Live play or recorded sessions;
  • Discussion of non-strategic aspects of poker.

If traditional coaching is not what you are looking for, I also have two other options that may help:

  • Analytical Report – after you send me your hand histories, I will write a report on your game outlining your ‘leaks’ and aspects of your game which need some work (2 hours);
  • Video Review – after you send me a recording of your play, I will create a video discussing issues arising in the video and areas that you can look to improve upon (2 hours);
  • Skype AMA – I will answer any questions you have and respond to any hand history queries via Instant Messaging (discounted rate upon request).

With my advice, support, and training, and with some hard work from you, no goal is out of reach!

Whether you are a beginner who wants to build your game from the ground up, a more experienced player who wants to make a living from poker, or a professional who wants to increase their earning potential, I can help you achieve your objectives.

I look forward to meeting you and helping you to achieve your goals!

John Bradley Hold Em Manager Tournament Winnings Graph:

Hold Em Manager Tournament Winnings Graph

Check Out a Poker Hands Review from a WSOP Circuit Series $125 Win Analyzed by Me:

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